How to get competitive intelligence on a terrain that may not exist in a world that has not arrived?I am going to try and answer the question: "Is it possible to perform competitive analysis when you are the first in a new niche or where you are combining multiple functionalities in ways never seen before?"
The answer is yes! However, you must understand one critical issue: knowing the topography of your marketplace is critically important in determining the most effective strategic and tactical approaches you take when marketing your product or service. To gain that knowledge you have to be able to map a terrain that does not exist in a world that has not arrived. You are at this point literally off the map. How you think here is far more important than what you think.